essr Business Hub
Free tools for small business owners

Where is your business stuck?

Tell us in your own words, or tap a part of the wheel. We'll point you to one thing that helps, in about two minutes.

BUSINESS IDEA01 MARKETING02 SALES03 OPERATIONS04 FINANCIALS05 ADMIN06 YOUR BUSINESS
How it works

Free. No sign-up to start.About 2 minutes.

Every test here follows the same three steps.

  1. 1Pick what hurts

    Type it, say it, or tap the wheel. No business jargon needed.

  2. 2Take a 2 minute check

    Tap through a few quick questions and watch your own business come to life.

  3. 3Get your fix

    Your results, a simple playbook to your phone, and a free call if you want one.

Every part of your business

Six places a service business gets stuck.One has a live test today. The rest are on the way.

Live: 2 minute test03

The Leaky Pipe Test

Six quick taps. See where good clients slip away between the enquiry and the invoice, and what it costs you in dollars.

02

Marketing

Getting found by the right people.

“I just don't get enough leads.”

Coming soon
04

Operations

Delivering the work without the chaos.

“Everything depends on me.”

Coming soon
05

Financials

Cash, pricing and profit.

“Cash feels tight, even when we're busy.”

Coming soon
06

Admin

Team, paperwork and everything in between.

“I do paperwork at night.”

Coming soon
Real people, real Melbourne businesses

The tests are built from the questionswe ask in a paid diagnostic.

[Client photo, on the job]
[A real client line about what changed, like faster replies or more bookings.]

[Client name], [business type], [suburb]

Authorised Zoho Partner
44member businesses in Biz Growth Network
350+owners in our WhatsApp community

Odri, Shwetha and Sridhar. Real people in Melbourne, in business since 2017.

How we make money: these resources are free. If you'd like help putting them into practice, that's what we do.

Read, watch, listen

Guides and episodes, newest first.One is live today.

Interactive test · Sales

The Leaky Pipe Test

2 minutes. Six taps. Your result on the spot.

[Photo or illustration]
Guide · Sales

The Quote Follow-up Playbook

5 min read. What to send, and when, after a quote goes quiet.

Coming soon
Podcast

Life & Biz Unfiltered

[Latest episode title]

Episodes land here soon
Straight answers

The things owners askbefore they start.

Not answered here? Ask it in the free chat.

Are these resources really free?

Yes. Every test, guide and checklist here is free, and nothing asks you to sign up before you start. The Leaky Pipe Test asks for a name and mobile number at the end so it can send you your playbook. That is the only form on this page. We make money when an owner reads a result and asks us to build the fix. Most don't, and that is fine.

Do I need to be good with technology?

No. If you can answer a text message, you can take the test. Six taps, plain English, nothing to install and nothing to set up. The guides are written for the person who runs the business, not the person who runs the IT.

Who is behind Essor Business Hub?

Odri Fernandes, Shwetha Shankar and Sridhar Tummalapalli. Melbourne based, in business since 2017, an Authorised Zoho Partner, with 150+ Australian service businesses coached. The tests are built from the same questions we ask in a paid diagnostic.

What happens after I take a test?

You see your result on the spot: which of the six joints leak, roughly what each one costs you a week, and one fix per leak. Nobody rings you afterwards. If you want the fixes walked through, you book the free 20 minute chat yourself.

Can you help me put this into practice?

That is the business. We build the CRM, the follow-up and the automations that stop the leaks, for Australian service businesses. It starts with a free 20 minute chat, or the 45 minute diagnostic if you already know what is broken. Both end with a written next step and no proposal attached.

Not sure where to start?

A free 20 minute chat.We'll find the one thing holding you back most.

Bring the problem, not a plan. You leave with one next step, in writing.

150+ Australian service businesses coached since 2017. Free to use. We help if you want us to.